A data technology evangelist with a deep technical understanding of how data and platforms can deliver success. Jason has consulted on, delivered and implemented customer data strategies for enterprise clients, including all the big four banks and additionally for travel, energy, and finance clients during his time as national director of marketing technology at CHE Proximity, director of data at Sapient and risk, consultant at Ernst and Young. Jason’s ability to maintain a deep understanding of technology has enabled top-tier clients to strategise and implement high-quality solutions that balance today’s needs with tomorrow’s complexity.
A data technology evangelist with a deep technical understanding of how data and platforms can deliver success. Jason has consulted on, delivered and implemented customer data strategies on several enterprise clients, including all the big four banks and additionally for travel, energy, and finance clients during his roles as:
Jason’s ability to maintain a deep understanding of technology has enabled top-tier clients to strategise and implement high-quality solutions that balance today’s needs with tomorrow’s complexity.
Linkedin - https://www.linkedin.com/in/jasonfonseca/
Email - jason.fonseca@civicdata.com.au
First-party data will continue to be the gold standard for targeting, as third-party data becomes subject to tightened privacy rules and increased government scrutiny. First-party relationships will become vital and should be a top priority for all advertisers, as there is minimal disruption to cookies in first-party contexts. Our team can help you design, implement and manage a privacy-first framework to help future-proof your brand
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