Jason is a data and technology specialist with 7+ years’ experience in the field of digital analytics with expertise in front-end website development, data strategy, analysis and conversion optimisation to build optimised website experiences.
Jason has consulted on and delivered on a range of different clients, from Government organisations including Defence Force Recruiting, Destination NSW, and Service NSW and brands including Ticketek, Momentum Energy and P&O Cruises.
Jason’s ability to bridge the gap between high-level business objectives to measurable data points with technology has enabled clients to enrich their reporting and activate engaged audiences.
Jason is a data and technology specialist with 7+ years’ experience in the field of digital analytics with expertise in front-end website development, data strategy, analysis and conversion optimisation to build optimised website experiences.
Jason has consulted on and delivered on a range of different clients, from Government organisations including Defence Force Recruiting, Destination NSW, and Service NSW and brands including Ticketek, Momentum Energy and P&O Cruises.
Jason’s ability to bridge the gap between high-level business objectives to measurable data points with technology has enabled clients to enrich their reporting and activate engaged audiences.
Linkedin - https://www.linkedin.com/in/horhou-jason-lam
Email - jason.lam@civicdata.com.au
First-party data will continue to be the gold standard for targeting, as third-party data becomes subject to tightened privacy rules and increased government scrutiny. First-party relationships will become vital and should be a top priority for all advertisers, as there is minimal disruption to cookies in first-party contexts. Our team can help you design, implement and manage a privacy-first framework to help future-proof your brand
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